To support the business’ growth strategy, Celerity required a new responsive, mobile friendly website.
Through detailed discussions between r//evolution’s development team and the Celerity Marketing team, HubSpot CMS was chosen for the new site. HubSpot CMS was selected because it offers the business the ability to personalize their entire customer experience from the first visit to every subsequent interaction. This approach is central to Celerity’s inbound marketing philosophy which, since its implementation, has been generating quality marketing quality leads for the business.
Speed, security, and reliability were one of the fundamental requirements for Celerity, and these are core to HubSpot CMS, with 99.999% up time.
r//evolution created a fully bespoke design for the site, including embedded video throughout, custom icons and graphics and informative case studies and testimonials. The site guides the visitor through a series of carefully planned CTA’s, with gated content including eBooks and datasheets providing data capture opportunities, in addition to a mailing list sign-up
The HubSpot CMS makes Celerity’s content creation and management as effective as possible, including blogs, landing pages, and core website content. Beyond this Celerity also valued easily interpreted reporting tool, enabling their team to track contact-level insights and accurately report on performance.