Delivering rapid and sustainable business growth is more than just a numbers game. Lead generation and conversion is just one aspect of it, and for many is the primary focus. Rapid growth comes in many forms and to truly maximise your potential it's essential to optimise your entire customer journey.
Current estimates suggest that the cost of sale to a new customer can be up 30x higher than selling to an existing one. Done well, a strong customer nurturing programme can drive significant revenue growth much faster and cheaper than winning new customers ever can.
VEO uses a blend of qualitative and quantitative data to provide deep behaviour insights, empowering individuals to take charge of their learning and share best practice with fellow students and colleagues.
VEO required a Growth Partner to evaluate the existing customer acquisition activity and provide a strategic solution to deliver against the business’s growth target.